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nike-sb-eric-kostonAs a non-skateboarder, I know little of the industry but I would have bet money that Eric Koston was going to land with Nike SB. I knew Koston has been a sneakerhead since I saw his features on It’s the Shoes on ESPN and in Sole Collector, so I was pretty sure that he would join his favorite sneaker brand. His closet was lined with Jordans and retro Nikes so it only seemed natural for him to sign with Nike SB. Take a look at the picture below, and you’ll see why Koston chose Nike over the other brands.



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